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Electric Vehicles Research
Posted on July 02, 2018

The future of grocery shopping

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The Kroger Co and Nuro have announced a new partnership to redefine the grocery customer experience for Americans by piloting an on-road, fully autonomous delivery experience. For more information see the IDTechEx report on last mile electric vehicles.
 
Together, America's largest supermarket retailer Kroger and Nuro, maker of the world's first fully unmanned road vehicle, are working to make the convenience of grocery delivery accessible and affordable for customers everywhere. Through this innovative partnership, customers can place same-day delivery orders through Kroger's ClickList ordering system and Nuro's app. During the test, orders will be delivered by Nuro's fleet of autonomous vehicles.
 
This is the first application and deployment of Nuro's hardware and software. The pilot market will be announced soon and is expected to begin this fall. And this isn't just an unmanned car. Nuro was specifically designed to only transport goods. It contains two compartments - and the customer will be given an access code to open the doors when the vehicle arrives in their driveway.
 
Kroger's expansive retail footprint of 2,800 stores in 35 states combined with Nuro's technology platform will change the status quo of grocery delivery through convenience at a low price. This allows customers to get what they need, when they need it, wherever they are.
 
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"We are incredibly excited about the potential of our innovative partnership with Nuro to bring the future of grocery delivery to customers today," says Yael Cosset, Kroger's chief digital officer. "As part of Restock Kroger, we have already started to redefine the grocery customer experience and expand the coverage area for our anything, anytime and anywhere offering. Partnering with Nuro, a leading technology company, will create customer value by providing Americans access to fast and convenient delivery at a fair price."
 
"Unmanned delivery will be a game-changer for local commerce, and together with Kroger, we're thrilled to test this new delivery experience to bring grocery customers new levels of convenience and value," said Dave Ferguson, Co-Founder, Nuro. "Our safe, reliable, and affordable service, combined with Kroger's ubiquitous brand, is a powerful first step in our mission to accelerate the benefits of robotics for everyday life."
 
 
Source and top image: The Kroger Co
Learn more at the next leading event on the topic: Electric Vehicles: Everything is Changing. USA 2018 External Link on 14 - 15 Nov 2018 at Santa Clara Convention Center, CA, USA hosted by IDTechEx.