Daimler AG is pushing ahead with the transformation to emission-free mobility. Sustainability is one of the key elements of Daimler's corporate strategy and at the same time a benchmark for corporate success. The future Chairman of the Board of Management of Daimler AG, Ola Källenius, who is currently still responsible for Group Research & Mercedes-Benz Cars Development as a member of the Board of Management at Daimler AG, presented the targets for the car division under the heading "Ambition2039" at a press event. Ola Källenius said:
"What are we doing to make sure our customers can switch to carbon-neutral mobility in the future? The answer is our "Ambition2039": We aim to have a carbon-neutral new passenger car fleet in 20 years Let's be clear what this means for us: a fundamental transformation of our company within less than three product cycles. That's not much time when you consider that fossil fuels have dominated our business since the invention of the car by Carl Benz and Gottlieb Daimler some 130 years ago. But as a company founded by engineers, we believe technology can also help to engineer a better future. Our way to sustainable mobility is innovation - in a holistic approach along the entire value chain. For more information see the IDTechEx report on Electric Vehicles 2018-2028.
By 2030 we aim to have electric models make up more than half of our car sales - that includes all-electric cars and plug-in hybrids. We will continue to offer our customers performance and luxury from Mercedes. At the same time we want to significantly reduce CO2 emissions per vehicle. Our R&D team is working together with established partners and startups alike to bring EV performance up and costs down. Our approach also includes the continuous development of our mobility services, to spread the use of electric models. In addition to cars, we're also electrifying our vans, trucks and buses. And the modular development enables the rapid transfer of technology between our divisions. Our current focus is on battery-electric mobility. But there's also room and need to continue to work on other solutions, for example, the fuel cell or eFuels. Our GLC F-CELL (combined hydrogen consumption: 0.34 kg/100 km, combined CO₂ emissions: 0 g/km, combined power consumption: 13.7 kWh/100 km) is one proof point. This technology will also find use in our city buses.
We strive for carbon-neutral production Our Factory 56 is the blueprint: This new addition to our Sindelfingen plant uses renewable energy and will be CO2-neutral from the start. Next, all of our European plants will follow by 2022. Our new production site in Jawor, Poland, shows how sustainability and cost efficiency go together: Not only does wind power make production greener, it also makes it more economical at this site than possible with conventional power. Electricity from renewable sources will also be used for production of the EQC at our plant in Bremen and our battery production in Kamenz, Saxony. A holistic view on carbon cutting also includes the recycling of raw materials. Mercedes cars have a potential recycling ratio of 85 percent. So, we are moving from a value chain to a value cycle. For more information see the IDTechEx report on Energy Harvesting Microwatt to Megawatt 2019-2029.
We want to inspire our customers to charge their green vehicles with green energy. With Mercedes Me Charge, for example, we enable drivers to conveniently charge their cars at various public charging stations in Europe, wherever possible with energy from renewable sources. But the transformation to a sustainable mobility of the future will only succeed if the auto industry, energy suppliers and policy makers are working hand in hand. It requires massive investments and tangible action also beyond the auto sector. Carbon-neutral energy and a comprehensive infrastructure are indispensable for this system change. And we are open to a discussion on effective CO2 pricing as well as incentives for low/ no carbon technology - preferably on a global scale.
Source and top image: Daimler
Learn more at the next leading event on the topic: Business and Technology Insight Forums - Korea, September 2019 on 25 - 26 Sep 2019 at Seoul, Korea hosted by IDTechEx.